Blink: The Power of Thinking Without Thinking

Front Cover
Penguin Books Limited, Feb 23, 2006 - Business & Economics - 304 pages
Intuition is not some magical property that arises unbidden from the depths of our mind. It is a product of long hours and intelligent design, of meaningful work environments and particular rules and principles. This book shows us how we can hone our instinctive ability to know in an instant, helping us to bring out the best in our thinking and become better decision-makers in our homes, offices and in everyday life. Just as he did with his revolutionary theory of the tipping point, Gladwell reveals how the power of ‘blink’ could fundamentally transform our relationships, the way we consume, create and communicate, how we run our businesses and even our societies.You’ll never think about thinking in the same way again.

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About the author (2006)

Malcolm Gladwell is the author of six international bestsellers- The Tipping Point, Blink, Outliers, What the Dog Saw, David and Goliath and most recently, Talking to Strangers. He is the host of the podcast Revisionist History, a staff writer at The New Yorker, and co-founder of the audio company Pushkin Industries. He graduated from the University of Toronto, Trinity College, with a degree in history. Gladwell was born in England and grew up in rural Ontario. He lives in New York.